22 Durham Street
The former New Zealand Stock Exchange — reimagined as the Southern Hemisphere's first convergence of live blockchain trading, artificial intelligence, innovation and world-class culture. One building. Every day. Never dark.
01 — The Building
The world's greatest buildings are defined by two things. What they were built for. And what they become.
22 Durham Street is the former New Zealand Stock Exchange — the room where New Zealand's financial identity was formed. The old instruments of capital replaced by the new ones. The blockchain trading floor operates on the same floor where the original exchange stood.
02 — The Zones
Four distinct zones. Four distinct revenue streams. One building running simultaneously across all of them, every day.
The Residents — AI founders, blockchain developers, digital artists and technology leaders — work across the floor between trading sessions and events. The cross-pollination between disciplines that doesn't happen at a conference or a co-working space. It happens here because the right people are always in the room.
03 — How The Building Operates
The White Room operates on a four-mode daily cycle — no two hours are the same use of the space. The building is never dark.
04 — Revenue Streams
Four independent revenue streams. The building generates revenue before a single event ticket is sold. The lease is priced per square metre. The return is measured per experience.
All figures are indicative — vision stage, pre-HOA, pre-schematics. To be confirmed with Alberts and Quattro input following execution of heads of agreement.
05 — Capital Framework
A $10M vision built in two stages. Phase 1 gets the building open and operational. Phase 2 completes the full specification — funded by trading revenue, partners and sponsorship once the room is proven.
06 — Sustainability
The most sustainable high-technology entertainment infrastructure in the Southern Hemisphere — not as an ambition, as the specification standard from day one.
07 — The Protocol
The White Room is not one venue. Auckland is the first node in a global protocol — BLK/WHT — connecting cultural and financial infrastructure across cities. Each venue carries the same intelligence, the same technology, the same standard.
08 — The Operator
Luke Thompson has spent 35 years connecting the right infrastructure to the right moment in Auckland's music, technology and live experience industry.
Red Bull Studio New Zealand — the room that launched The Naked and Famous to the United States. Voted Red Bull's best global marketing and culture platform. Expanded to 32 countries.
Sky TV OTT — 11,000 to 111,000 subscribers in eight months. Shut down because it threatened their core business model. That is what proof of concept looks like.
Sideline.live — World Sailing Championships world first. 5,000 grassroots events.
Private AI cluster — eight projects, live capital in global digital asset markets, running now on Apple Silicon in Auckland. Five dollars a day.
09 — Next Steps